|
Marketing Today Launches Niche Marketing Jobs
and Career Website Joining a Network with Some of the Largest
Marketing Associations in the U.S.
Chicago, IL (11 April 2005) - With giant career sites like
Monster, CareerBuilder and HotJobs, one might question the value of a
new marketing jobs and career website. However, a closer examination
reveals that niche job sites can be very effective for reaching highly
qualified and desirable candidates. MarketingHire.com was created
around that goal.
As part of the Marketing Career Network, a group of marketing and
advertising organizations including the American Marketing
Association, Business Marketing Association, American Advertising
Federation and other associations, MarketingHire.com provides job
seekers with access to job listings from all these associations
without cost or membership requirements. For employers and recruiters,
listing marketing job openings at MarketingHire.com provides access to
the entire Marketing Career Network.
MarketingHire.com is a division of Marketing
Today (www.marketingtoday.com), a property of Peter DeLegge
Consulting, a marketing publication that has received praise from some
of the world's leading business schools, business magazines and
marketing associations. According to Peter DeLegge, MarketingHire.com
was developed to fill a hole and serve the needs of marketers. "As a
career long marketing professional myself, I surveyed various job
websites, assessing their ability to serve marketers. The big general
job websites just don't provide the specific advice that is so
critical for marketers. Also, many employers want to avoid the deluge
of resumes and inconsistent quality of candidates they receive when
they post a marketing position at one of these big general job sites.
On the other hand, the current crop of niche marketing job websites
are often weak on listings, weak on advice or articles, require
membership or are difficult to use -- most are trying to hook job
seekers for other services instead of helping them. MarketingHire.com
is a comprehensive marketing jobs and career website. It is useful
even for marketing professionals who are not presently looking for a
new job."
Human Resources professional Nancy Roach agrees with DeLegge's
observation, "When our company posts a listing at one of the big job
websites we can be bombarded with resumes, many from applicants who
are completely unqualified. We have often have to sift through
hundreds or thousands of resumes just to find a short stack of
candidates who meet the basic qualifications we outlined in the job
listing. MarketingHire.com enables employers to reach an audience of
more qualified marketing candidates."
###
Media Contact: Nancy Roach
marketingtodayAThotmail.com
630.724.9160
About Marketing Today: Marketing Today
(MarketingToday.com) is a network of publications, an online magazine, email newsletter and blog
covering business-to-business marketing strategies and current issues.
Publisher/editor Peter DeLegge is a respected Fortune 500 senior
business-to-business marketing professional and speaker. Marketing Today has been recommended by
numerous marketing associations, magazines and business schools such
as Harvard Business School’s Working Knowledge and Northwestern’s
Journal of Integrated Marketing Communications. Marketing Today includes articles
from some of the world’s most respected marketers, the latest research
and analysis on marketing trends and resources on marketing related
law and marketing effectiveness measurement. Launched in 1998,
Marketing Today was one of the first webzines covering
business-to-business marketing.
|
